MBA Marketing Distance Program

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MBA Marketing Distance Program

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Admissions
Open: 2025-2026

Duration
3 Years

Mode
Online

Program Overview
Syllabus
Fees

Overview - MBA Marketing Distance Education

Embark on a journey to master the art and science of marketing with Jain University's MBA in Marketing in ODL mode. This program offers a comprehensive curriculum that delves into consumer behaviour, digital marketing strategies, brand management, and market research. Designed for flexibility, it allows you to study at your own pace, making it ideal for working professionals and individuals seeking to enhance their marketing acumen without compromising their current commitments.

Program Highlights

Strong foundation in all critical functional areas of business.
Thorough understanding of business functions through a basket of courses.
Develop expertise in the core responsibilities of General Managers.
Industry aligned curriculum that delivers technical excellence and supplements professional skills.
Achieve business mastery with a blend of courses from all domain.
A host of skill and ability enhancement courses in addition to core courses.
Experiential learning methods through Project Centric Learning.

Job Prospects to Look for After MBA Marketing Distance Program

Credit Manager

Responsible for the entire credit granting process, periodic credit reviews of existing customers, and assessing the creditworthiness of potential customers.

Accounting Manager

Manage the accounting staff who are responsible for financial reporting, billing, collections, payroll, and budget preparation.

Corporate Controller

Establish and implement financial policies, perform financial risk assessments, and prepare annual budgets and forecasts.

Human Resource Manager

Develop and implement HR strategies and initiatives aligned with the overall business strategy.

Employee Relations Manager

Ensure that company's treatment of employees is consistent with its core business values and objectives.

Marketing Manager

Developing strategies and tactics to boost the company’s reputation and drive qualified traffic, deploying successful marketing campaigns from ideation to execution.

Regional Sales Manager

Selling products by maintaining and expanding customer base and managing staff.

Social Media Manager

Develop social media campaigns, update social media content across all channels, engage with customers and followers.

Program Structure

DISCLAIMER: There could be minor changes in the subjects, and the finalised subjects will be updated very soon.

Semester I

Title of the Course

Managerial Economics

Marketing Management - I

Organizational Behaviour

Business Research Methods and Statistics

Financial Reporting, Statements and Analysis

Business Communication

Microsoft Office Specialist

Semester II

Title of the Course

Indian Financial System and Financial Markets

Marketing Management - II

Finance for Managers / Banking and Insurance

Brand and Product Management / Consumer Behavior

HR Practices / Employee Compensation and Benefit Management

Spreadsheets for Business Decision Making

Project Centric Learning

Semester III

Title of the Course

Corporate Law

Strategic Cost Management

Open Elective - I

Financial Derivatives / Financial Strategy

Integrated Marketing Communication / Tourism Marketing

Industrial Relations and Labor Laws / Talent Acquisition

Presentation Skills and Report Writing

Synopsis

Semester IV

Title of the Course

Corporate Strategy

Indian Ethos and Business Ethics

International Financial Institutions and Markets / Investment Banking

Digital and Social Media Marketing / B2B Marketing

Contemporary Leadership in Practice / Performance Review System and Talent Retention

Negotiation Skills

Master Thesis

* Master Thesis / Project will be carried out between Sem 3 and Sem 4, but evaluation will reflect in Sem 4

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Admission for MBA Marketing Distance Program

Following are the prerequisites for MBA Marketing Distance Program

Eligibility Criteria Documents Fee Process

The minimum qualification required to be eligible for admission is a Degree from a recognized University with a minimum of 50% of total marks obtained (45% for SC/ST) in the cognate/related subjects in the entire degree course.

10th standard marks card.
12th standard marks card/Diploma marks card along with completion certificate. ITI all semester marks card and ITI certificate.
All semester/year degree marks sheet.
Degree convocation certificate.
Passport size photo (Selfies not allowed), photo should be in jpg format less than 50kb.
Aadhar Card - Page 1 & 2 (showing DD/MM/YYYY) and if only year mentioned in Aadhar then needs to be updated and submitted.
Application form duly filled in all respects.
Registered Affidavit - in case of name change/DOB change.
Caste certificate for MBA/MCA/MSC if their percentage in degree is below 50% and above 45% - ONLY APPLICABLE FOR SC/ST STUDENTS.
ABC ID is mandatory.

All the above original documents scanned in PDF format only.

Fee Structure

Year Wise Fee

MBA	1st Year	2nd Year
Registration/Application Fee (One Time)	Rs. 500/-	-
Examination Fee	Rs. 3,000/-	Rs. 3,000/-
Course Fee	Rs. 40,000/-	Rs. 40,000/-
Annual Fee	Rs.27,000/-	Rs.26,500/-	Rs.26,500/-	Rs.26,500/-
Total Fees	Rs. 86,500/-

Semester Wise Fee

MBA	Semester I	Semester II	Semester III	Semester IV
Registration/Application Fee (One Time)	Rs. 500/-	-	-	-
Examination Fee	Rs. 1,500/-	Rs. 1,500/-	Rs. 1,500/-	Rs. 1,500/-
Course Fee	Rs. 20,000/-	Rs. 20,000/-	Rs. 20,000/-	Rs. 20,000/-
Annual Fee	Rs.27,000/-	Rs.26,500/-	Rs.26,500/-	Rs.26,500/-
Total Fees	Rs. 86,500/-